I never heard of that before

[Miss Fatale]

I was explaining some of our school's features to a student.

Student exclaimed, "I never heard of X until I stared going to school here!"

Well, yes. That's because it's a school specific feature. That's like saying "I never heard of a Macy's card until I started shopping at Macy's." Why would you?

Anyway, I'm just glad student now knows about this feature and hopefully will use it.