I know when a lot of people think they become customers, but when do you think someone actually becomes a customer?
If someone walks into your establishment, wanders around, doesn't buy anything, and leaves, that doesn't make them a customer.
If someone comes into your establishment, asks questions, and might buy something, that makes them a potential customer -- but not a customer.
If someone calls you on the phone, asking you for a price on something, they're not a customer.
So in the cases above, you can't really provide "bad customer service" to someone who isn't a customer. Right?
So what about you? When do you think someone becomes a customer?
I mean, dictionary.com defines it thusly:
http://dictionary.reference.com/browse/customer?s=t
So unless you go by the "patron" definition, or definition #2, I don't see how anyone could be considered a customer unless they purchase something.
That said, even the definition of patron appears to have to do with actually spending (or supporting with) money.
If someone walks into your establishment, wanders around, doesn't buy anything, and leaves, that doesn't make them a customer.
If someone comes into your establishment, asks questions, and might buy something, that makes them a potential customer -- but not a customer.
If someone calls you on the phone, asking you for a price on something, they're not a customer.
So in the cases above, you can't really provide "bad customer service" to someone who isn't a customer. Right?
So what about you? When do you think someone becomes a customer?
I mean, dictionary.com defines it thusly:
http://dictionary.reference.com/browse/customer?s=t
So unless you go by the "patron" definition, or definition #2, I don't see how anyone could be considered a customer unless they purchase something.
That said, even the definition of patron appears to have to do with actually spending (or supporting with) money.

Comment