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Selling jewelry in a consignment shop?

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  • Selling jewelry in a consignment shop?

    Background: I make, among other things, handmade chainmail jewelry. /bg

    I went to see a good friend of mine, L, this weekend who is also into making and selling crafts and jewelry. She is better at networking than I am and has a lot of local connections in the town she lives in with small local businesses. One place where she sells her own work is a very small, very specialized little consignment shop. L is friends with the owner of the shop, T, and said that T might be interested in some of my pieces, so I brought a variety of things with me since L and I were planning on going to T's shop.

    So, we go and meet T and she has a look at my stuff. Of all the stuff I brought, the items she was most interested in were some chainmail chokers, which happen to be the "biggest" and most labor-intensive pieces I had with me (compared to bracelets and earrings.) She asked me how much I wanted for them -- she doesn't actually technically sell on consignment, she buys items outright and resells them in her shop, which is nice for people like L and me. I told her I normally sell the chokers for $22 but that I was thinking $15 for her (if she bought a few of them) and that she should be able to sell them for $25. I have had no trouble selling them for $22 so I didn't think $25 would be unreasonable.

    She said $15 was too high because she would want to sell them for $20, so she offered me $50 for 5 of them, or $10 each. I was reluctant to let them go for that amount but I was also eager to know how well they'd go over with her clientele, so I agreed. I told her that if people were interested in them and they sold well, I would prefer $15 in the future if she wants more.

    I'm curious if this sounds reasonable. $10 really is pretty low for the amount of work that goes into them, especially compared to some of the other things she has in her shop. As an example, I saw a pair of earrings that she was selling for $10. I know exactly what materials were used for these earrings because I use them myself and they are pretty specialized so I know it's the same as what I use. Basically all it is, is a charm on an ear wire. There is no alteration, no additions of beads or chain. The charms themselves are 12 for $5, so 2 of them for a pair of earrings costs less than $1. The ear wire, unless it's sterling silver or gold (which I'm sure it wasn't) is probably less than $.20 for 2 of them. The jump rings used to connect the charm to the wire come in packs of a few hundred for $3. There is around $1, possibly a few cents more, in materials for these earrings. It takes maybe a minute to connect the charms to the ear wire. And she wants $10 for them?

    My chokers, on the other hand, take 45 minutes to an hour to make and have around $3-4 worth of material in them, and she thinks they're only worth $20? Half of which she's keeping. I know there is overhead and everything else that goes with having a store front, but the benefit is that people can buy pieces from her and not pay for shipping, not have to wait for the item to ship, not have to wait for the item to be MADE (if I happen to be out of stock), etc. I don't think it's unreasonable for her to add a few dollars to my price in order to cover her own overhead and other costs.

    Chainmail is a new medium for her, so I'm sure she is worried that people won't be interested in them and they won't sell. I just hope that if they do sell, she is willing to give me a bit more for them.

  • #2
    Yeah, once they start selling, tell her you want more. Tell her now, so she shouldn't be too surprised when it happens. Besides, "all" she's doing is providing space and sales. You actually manufacture the stuff. Most of the cost of something is in manufacturing-- this isn't designer-Gucci stuff. Even then, designer stuff is a rip-off.
    /wants chain jewelery now...
    Last edited by teh_blumchenkinder; 08-22-2011, 09:01 AM.
    "Is it the lie that keeps you sane? Is this the lie that keeps you sane?What is it?Can it be?Ought it to exist?"
    "...and may it be that I cleave to the ugly truth, rather than the beautiful lie..."

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    • #3
      Perhaps provide her with the cost of materials & time information for the maille. She may not be aware of it.

      That way she can use the info to talk up the stuff, too.
      Seshat's self-help guide:
      1. Would you rather be right, or get the result you want?
      2. If you're consistently getting results you don't want, change what you do.
      3. Deal with the situation you have now, however it occurred.
      4. Accept the consequences of your decisions.

      "All I want is a pretty girl, a decent meal, and the right to shoot lightning at fools." - Anders, Dragon Age.

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      • #4
        I sold a few quilts through a consignment baby boutique for a while. Basically I would haul a bunch of quilts up there, the manager would pick the ones she wanted to display and she'd make a note of my "wholesale" price. Which at that point was basically what I was charging for them normally. She'd then mark them up to whatever, and mail me a check when/if the quilts would sell.

        I've been busy with my own kids for the past few years, so I haven't been talking to local shop owners as much as I used to. Plus the website brings in a fair bit of business anyways.

        Yeah I would write up something that shows how much work you put into them and how much you'd be willing to sell them to her for.
        https://purplefish-quilting.square.site/

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