New and improved - Physical impossibility. Must be one or the other, not both.
Once in a lifetime - There are true once in a lifetime moments, shopping is never one of them.
Revolutionary/Revolutionized - Used so often they mean squat anymore. Every business out there has revolutionized something or other.
Dare to Compare - Cheesy and just plain lame. There's a radio ad I've heard lately that uses this phrase at least EIGHT times for a 60 second spot. It's enough to make me never want to do business with that company. Ever.
The wait is over. - If I need an ad to tell to me I'd done waiting for something, it obviously wasn't that important to begin with.
It's our greatest sale ever! - And so was the last one, the one before that and the one before and the one...well, you get it.
Feel free to add more, I'm sure I've missed some.
Once in a lifetime - There are true once in a lifetime moments, shopping is never one of them.
Revolutionary/Revolutionized - Used so often they mean squat anymore. Every business out there has revolutionized something or other.
Dare to Compare - Cheesy and just plain lame. There's a radio ad I've heard lately that uses this phrase at least EIGHT times for a 60 second spot. It's enough to make me never want to do business with that company. Ever.
The wait is over. - If I need an ad to tell to me I'd done waiting for something, it obviously wasn't that important to begin with.
It's our greatest sale ever! - And so was the last one, the one before that and the one before and the one...well, you get it.
Feel free to add more, I'm sure I've missed some.
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